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Writer's pictureJust Simon Cowell

Simon Cowell announced as Ambassador for the Innocence Project



Today the Innocence Project named Simon Cowell as an official Ambassador.


Simon came to know of the Innocence Project after a life-changing moment when he met a contestant named Archie Williams, 59, from Louisiana. Archie spent 36 years in prison for a crime he didn’t commit.

Archie was convicted in 1983 aged 22 and sentenced to life without parole.The Innocence Project took up Archie’s case in the mid-1990s and fought for decades to get access to evidence that could prove his innocence, including a search of fingerprint evidence in the FBI database. Twenty-four years later on March 14, 2019, this request was finally granted and within hours the fingerprint analysis proved Archie’s innocence and seven days later he was released after all convictions were vacated and charges dismissed.


“Archie’s performance is probably the single most important one in the history of America’s Got Talent." - Simon Cowell

Archie Williams will appear on tonight’s America’s Got Talent season premiere.


I will never forget this audition for the rest of my life. And I’ll never listen to this song in the same way ever again. - Simon Cowell


Watch Simon talk emotionally to the Innocence Project about his role as an ambassador.



Simon Cowell said, “Archie’s performance is probably the single most important one in the history of America’s Got Talent. What happened to Archie is tragic. While Archie’s voice is extraordinary, unfortunately his experience of being sent to prison for a crime he didn’t commit is much more common than most people realize. There are thousands of innocent people in jails and prisons. I’m honored to become an Ambassador for the Innocence Project and want to do what I can to help more people like Archie.”


 “Archie’s story is one of courage and hope - and I hope that by knowing more about his story and the Innocence Project, it will encourage more people to support the incredible work they do. These guys don’t just talk; they actually do something about it. The Innocence Project doesn’t just change people’s lives, they save people’s lives. For them to have stuck with Archie’s case for over 20 years is remarkable. This has really opened my eyes, my family’s eyes, and my friend’s eyes to this. So, I hope some good will come from this.”



Barry Scheck, the co-founder of the Innocence Project said, “As you can see from the audition, Simon’s reaction to Archie and his story was immediate, powerful, and personal. He is committed to advancing the work of the Innocence Project and the cause of criminal justice reform writ large. He will be a compelling Ambassador for our work.”


Nationwide there have been over 2,600 exonerations since 1989, more than 23,000 years lost to wrongful conviction.The Innocence Project, and an Innocence Network of now 56 organizations in the U.S., has led this movement since 1992.


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